Case Studies
At Reload Consulting, we've worked with clients across Australia, providing services in business planning, business coaching, online strategy, marketing consulting, usability consulting and more.
Take a look through some of our success stories and then contact us today about how we can help your business too!
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Case Study: Creative Business Benchmarker
Creative Business Benchmarker is a joint project between the ARC Centre of Excellence for Creative Industries and Innovation, the Queensland University of Technology and the Queensland Department of Employment, Economic Development and Innovation.
Reload Consulting has provided strategic business, technical, usability and web consulting services to the project since 2007.
Read the full case study here.
- Focus Group Research
- Pilot Program Deployment
Full Case Study: Creative Business Benchmarker
Creative Business Benchmarker is a joint project between the ARC Centre of Excellence for Creative Industries and Innovation, the Queensland University of Technology and the Queensland Department of Employment, Economic Development and Innovation.
Reload Consulting has provided strategic business, technical, usability and web consulting services to the project since 2007. This has included needs analysis studies, functional requirements workshops, project management, risk management, technical and IT strategy, website strategy and more.
Key areas of the consultancy included usability workshops, stakeholder needs analysis workshops, online survey software tool selection, IT scoping, user centered Open ID security and authentication requirements and reports.
Representatives from Reload Consulting met with various stakeholders to identify the needs of their target users and coordinated the business vision and goal setting from a user centered design approach.
From the initial scoping report created by Reload, and as a result of our ongoing involvement, the project has now rolled out versions to a number of industry segments and is a key part of the Queensland Government's support for the Creative Industries.
- Focus Group Research
- Ongoing Strategic Advice
- Stakeholder Management
- Pilot Program Deployment
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Case Study: Queensland University of Technology
Reload Consulting was engaged by the QUT Faculty of Business to overhaul its website's usability in late 2008. With extensive focus group research, stakeholder interviews, online surveys and multi-design testing, a new design was developed for the faculty. This design will be implemented across the site in 2010.
Following on from this success, Reload was also engaged by the Creative Industries faculty to overhaul their web presence and usability as well.
Reload's designs are now being used as the template for all future website development across the university.
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Case Study: Subway
Through our digital arm, Reload was engaged by Subway to create, manage, monitor and report on all facets of the brand's internet marketing activities that were launched as part of their 'Subway Catering' advertising campaign.
By creating an integrated search engine marketing campaign that was reflective of Subway's overall marketing strategy, Reload was able to deliver a campaign that has changed the way Subway look at the web.
As a result, the online space has now become a major part of Subway's marketing strategies moving forward.
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Case Study: Bartons Group
Bartons Holden, one of Brisbane' leading dealership groups engages Reload Consulting on an ongoing basis to provide Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Web Strategy consulting advice to assist with achieving greater online enquiry number through their websites. Multiple Google AdWords campaigns are also managed by Reload Consulting.
Read the full case study here.
- Google AdWords
- Internet Marketing
- Search Engine Marketing
- Usability Consulting
Full Case Study: Bartons Group
Bartons Holden, one of Brisbane' leading dealership groups engages Reload Consulting on an ongoing basis to provide Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Web Strategy consulting advice to assist with achieving greater online enquiry number through their websites. Multiple Google AdWords campaigns are also managed by Reload Consulting.
These pay per click (PPC) programs are reaching new customers in a cost effective way for all of the Barton's Group businesses. Reload Consulting works closely with Bartons management to ensure conversions are closely tracked and monitored.
- Google AdWords
- Internet Marketing
- Search Engine Marketing
- Usability Consulting
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Case Study: Population Health QLD Government
Population Health, a department inside Queensland Health, engaged Reload Consulting to assist with an overhaul of their careers' website.
Reload undertook a thorough usability consulting project, conducting focus groups, stakeholder interviews, online surveys and more to develop a new design for the site that will be implemented in 2010.
- Usability Consulting
- Online Strategy
- Focus Groups
- Online Surveys
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Case Study: Integrated Digital Strategy
Leading Brisbane based recruitment firm Brown & Chase approached Reload to implement a comprehensive digital strategy. Reload provided in-depth discovery and online process analysis.
Reload consultants delivered recommendations into how to leverage technology in recruitment during a downturn. This has ensured that Brown & Chase have become a leader in the online and technical domain, recruiting candidates through Twitter and other digital mediums, whilst offering their clients a fresh way of recruiting new staff.
