Usability Consulting

Your website is your main interface to potential customers and clients online. If it's not engaging, and doesn't generate the desired response from your users, then your website's usability is costing you money.

Improving your business' website usability means users will find your website more engaging, stay on your site for longer, and as a result, convert more often into paying customers. There's no point having a website if it doesn't add value to your business.

Usability Consulting Process

Each usability project is unique, because we tailor every project to achieve the specific outcomes you desire. Whether that be increased sales, more enquiries, greater membership numbers or increased time on site, our usability consulting programs can create astonishing results!

See some of usability case studies here

Our usability consulting process often includes:

Focus group research
User satisfaction surveys
Stakeholder interviews
Wireframing
Design concept development
Card sorting exercises
Design A/B split testing and feedback
Cognitive walkthroughs
User acceptance testing
Documentation and implementation

Case Study: Queensland University of Technology

Reload Consulting was engaged by the QUT Faculty of Business to overhaul its website's usability in late 2008. With extensive focus group research, stakeholder interviews, online surveys and multi-design testing, a new design was developed for the faculty. This design will be implemented across the site in 2010.

Following on from this success, Reload was also engaged by the Creative Industries faculty to overhaul their web presence and usability as well.

Reload's designs are now being used as the template for all future website development across the university.

Usability Inclusions

Each usability project is uniquely tailored to achieve your business' specific objectives. Some of the methods we use include:

Focus groups
Stakeholder interviews
Card sorting
Web analytics
Online surveys
Greeking
A/B split testing
Wireframing